Turning Your Passion into Purpose with Cherriton Knight

Cherriton Knight
Ebony Occasions Logo post

“It takes a village to raise a child. It also takes a village to be an entrepreneur.” Cherriton Knight

On Empowered 4x’s Bizgrams Episode 16, our guest, Cherriton Knight, shares the reason for Ebony Occasions and talks about turning passion into purpose. 

Who is Cherriton Knight?

Cherriton Knight is a proud mother of 2 and a devoted wife. She is also the founder and CEO of Ebony Occasions, an Afrocentric greeting card company. She is very passionate about greeting cards and the sentimental value of gift-giving and receiving.

Cherriton’s Path of Passion to Purpose — Bringing Ebony Occasions to Life

Ebony Occasions started with the frustration Cherriton experienced while shopping for greeting cards. She explained one particular event when a close friend of hers was getting married, and she was trying to find a perfect wedding card. She described one adorable card, but the couple on the card looked nothing like her friend and her husband-to-be. This is when she wondered, ‘why not find a way to deliver culturally appropriate cards to members of my community?’”

Hence the idea of “Ebony Occasions, culturally- inspired greeting cards for all occasions”.


Ebony Occasions was created to cater to the African and Caribbean Canadian demographic. They launched their Valentine and Christmas love collection of cards which present Afrocentric images to share with family and friends. 

Ebony Occasions has got you covered from birthdays to baptisms, whatever the occasion.

Connect with Cherriton!

Linkedin: https://www.linkedin.com/in/cherriton-knight-424306a0/?originalSubdomain=ca

Facebook: https://www.facebook.com/ebonyoccasions/

Instagram: https://www.instagram.com/ebonyoccasions/?hl=en


Cherriton Knight Instagram Post

To wrap up Bizgrams Episode 16, Chris-Beth asked Cherriton to share a funepical self-care, self-loving tip. Cher’s ‘Funepical’ day is a day at the spa, and recently building Lego with her kids. She finds it calming.  

You can catch a discussion with Chris-Beth on Cherriton Knight’s journey in giving back scholarships to community youth in the next blog, Utilize Your Resources With Cherriton Knight.

Watch Cherriton Knight video, Episode 16: Bizgrams with Cherriton Knight

Based on Cherriton Knight, do you have enough greeting cards for every occasion?

If you are an entrepreneur and looking for the opportunity to broadcast your organization and journey, consider signing up here to collaborate and be featured on the next Bizgram!